Privacy Policy

Effective Date: 15 July, 2026

This Privacy Policy explains how WildKard Agency currently a sole proprietorship trade name; “WildKard,” “we,” “us,” or “our”) collects, uses, discloses, and protects information when you visit wildkardagency.com or interact with our Services. It is written to meet GDPR and UK GDPR standards, which are the strictest frameworks WildKard’s cross-border marketing triggers, with notes for California (CCPA/CPRA), Canada (PIPEDA/CASL), and Australia (Privacy Act) where those diverge.

Information We Collect

Information You Provide Directly

Information Collected Automatically

This Privacy Policy explains how WildKard Agency currently a sole proprietorship trade name; “WildKard,” “we,” “us,” or “our”) collects, uses, discloses, and protects information when you visit wildkardagency.com or interact with our Services. It is written to meet GDPR and UK GDPR standards, which are the strictest frameworks WildKard’s cross-border marketing triggers, with notes for California (CCPA/CPRA), Canada (PIPEDA/CASL), and Australia (Privacy Act) where those diverge.

How We Use Information

Legal Bases for Processing (EU/UK Visitors)

Where GDPR or UK GDPR applies, WildKard relies on the following legal bases: contract (to respond to and deliver on a service enquiry or agreement), consent (for newsletter and marketing emails, and for non-essential cookies), legitimate interests (for basic Site security and aggregated analytics, balanced against your rights), and legal obligation (for tax and accounting records).

How We Share Information

WildKard does not sell personal information. We share information only with service providers who process data on our behalf, grouped by category below. The current list of specific tools in each category is maintained in Appendix A at the end of this Policy, which we update as tools change without needing to rewrite this Policy in full.

WildKard’s client service agreements should confirm which subprocessors touch client data for each engagement, and should include a Data Processing Addendum for any client requesting one, common for EU/UK-based clients.

International Data Transfers

WildKard is based in Ohio, United States. If you are accessing the Site from the UK, EU, Australia, New Zealand, or Canada, your information will be transferred to and processed in the United States, where data protection laws differ from those in your jurisdiction. Google Analytics is certified under the EU-US Data Privacy Framework, which is a recognized transfer mechanism under GDPR and UK GDPR.

Marketing Communications and Consent

For visitors in Canada, marketing emails are sent only with your express opt-in consent, in line with Canada’s Anti-Spam Legislation (CASL), and every email identifies WildKard and includes a working unsubscribe mechanism. For visitors in the EU, UK, and Australia, the same opt-in standard applies. Newsletter sign-up forms use an active, unchecked opt-in box rather than a pre-checked default. You may withdraw consent and unsubscribe at any time using the link in every email or by contacting us directly.

Forward note: when an email marketing platform is selected (e.g. Mailchimp, ConvertKit, GetResponse), it must support double opt-in for CASL/GDPR purposes, log the timestamp and method of consent for each contact, and offer an EU-US Data Privacy Framework certification or equivalent transfer mechanism. Update Appendix A and the bullet list in Section 4 once selected, no other change to this Policy should be needed.

Forward note: if social media advertising or retargeting is added later (e.g. a Meta Pixel or LinkedIn Insight Tag placed on the Site), this is a materially different situation from scheduling tools, since the platform itself may become a joint controller of visitor data under GDPR. This requires a specific disclosure update, a new consent banner category, and counsel’s review before the pixel goes live, not just an Appendix A update.

Your Privacy Rights

EU, UK, and Australian Residents

You have the right to access, correct, delete, restrict, or port your personal information, and to object to processing based on legitimate interests or direct marketing. You may also lodge a complaint with your local data protection authority.

California Residents (CCPA/CPRA)

You have the right to know what personal information is collected, to request deletion, to correct inaccurate information, and to opt out of the sale or sharing of personal information. WildKard does not currently sell or share personal information for cross-context behavioral advertising, but this section should be kept accurate if that chang

All Users

To exercise any of these rights, contact us using the information in Section 9 below.

Children's Privacy

The Site and Services are not directed at individuals under the age of 18, and we do not knowingly collect personal information from children. If you believe a child has provided us with personal information, contact us and we will delete it.

Contact Us

For any questions about this Privacy Policy or to exercise your privacy rights, contact us at support@wildkardagency.com.

Changes to This Policy

We may update this Privacy Policy from time to time. Material changes will be reflected by an updated “Effective Date” above. We encourage you to review this page periodically.